Eine E-Mail mit 2.000.000 Klicks

Quelle:

Last week, we sent an email to 200k subs that had over 2,000,000 total clicks!

That’s over 10 clicks on average PER RECIPIENT.

This level of engagement starts with understanding WHO is opening your emails & WHY they're opening them.

We don't assume what our fans want; we ask them.

At Feastables we survey our customers at nearly every interaction. (shoutout to my CX bestie Jess Cervellon)

Our CX data suggests that our fans want one thing above all else: to engage with us.

On a tactical level, this can mean...

Similar to how contestants compete in MrBeast videos. Our fans want a chance to win.

Why? Because Feastables is, in part, synonymous with the MrBeast brand.

Every moment a fan experiences with us is connected to Jimmy.

So we make sure to optimize for every customer touchpoint...

Especially email.

We've transformed this channel into an engagement engine that fans return to for fun.

Every email game thus far has seen:

+100% higher click rate (vs our 180-day average)

+200% higher CVR (vs our 180-day average)

None of our email games would have been possible without the technology at Spellbound. Akshaya D. built this platform to enable brands to leverage AMP technology to send hyper-engaging interactive emails.

follow me if you enjoyed reading this & stay tuned for our next email game!

you'll enjoy this one if you're good at guessing :)